I know after finish telling you what Facebook can do to your business I know that you are going to look for a way to be using the Facebook platform for your business. I beat you on that. Facebook is that huge, global audience this means that Facebook is a key marketing platform for just about every business. With the uses of Facebook ads, you can be able to get your message in front of the people who are most likely to get your products or services.is this not great for your budget, conversion rates, and return on investment? You only pay to reach the most available potential customers. But this is very important to understand and using the different ads types and targeting options before you diving in if you want the best results
Read Also >>> How to make Facebook Ads for Free – Free Ad Maker
Type of Facebook Ads You Should Know and Use
These simple ads are a great way to get started with Facebook advertising. And one can create one for you with just a few clicks by boosting an existing post with a photo from your Facebook page. Photo ads may look simple, but that doesn’t mean they have to be boring.
Talking about using video ads, the video ads show your team or your product in action,
Like the carousel ads use up to 10 photos or videos in other to showcase your product or service.
Slide show ads
This one offers an easy way to create video ads from a collection of the still photo or exiting video clips.
Which only offered only mobile devices and this one allow you to showcase one or more product that a customer can click on to buy, And this makes online shopping easy when people are on the go and may not have a great internet connection.
Instant experience ads
Which is used to be called canvas, this is a full-screen ad format that loads 15 times, faster than a mobile website outside of Facebook.
How to Advertise on Facebook – Using Facebook Ads
If you have already had a Facebook business page you can go straight to the Facebook ads manager to create your Facebook ad campaign.to make this happen to follow this step for ads manager in the post. And if you prefer to use a business manager,
- You have to log in into your Facebook manager
- Select the campaigns tab,
- Then click on create to get started with the new Facebook ad campaign. Facebook offers 11 marketing objective base on what you want your ad to accomplish
- Then choose a campaign objective base on your goals for the particular ad.
- Scroll down to name your Facebook ad campaign and choose whether to set up an A/B slip test
- Click set up ads account to continue
- Set up your ads account after that click on continue
- Target your audience
- Choose your Facebook ad placement
- Set your budget and schedule and after that, click on continue
- Create your ad
How to Set Up a Facebook Page for Your Business – Using Facebook Ads
For you to start advertising your product on Facebook you must create a Facebook business page. The fact is that it makes it easier for people to discover and interact with your brand online.so without wasting more of your time, let’s dive into how to create a Facebook business page. Then you just have to follow these steps and you will have your page up and running by the end of the day.
- Go to facebook.com/business and click creates a page in the top right-hand corner. And you will be greeted with several business type options including local business or place, brand or product, and cause or community.
- Then select the type of business that you are creating the Facebook page for
- and when it happens that your business type fall into more than one of the category options, you can choose the one your customers are most likely to think of when they think about your business
- When you click on the business type, a box will open asking for a few further details, like the name of your business, your address, and your page category. When you started typing in the category field, you will see a list of potential category option to choose from.
- Click on get started
- Add a picture. click an upload profile picture
- After you finish select an appropriate image, click upload a cover photo
- Explore your news page
- Add a short description by clicking add a short description and click on save when you are done
- Create your username by clicking create username for your page to set up your vanity URL and click create user name after you are done
- Click ok to continue filling in your Facebook for business page details
- Complete your about section click on about in the lift hand menu of your Facebook when you are finished, click save to changes
- Create your first post
- Start engaging
How that you have got the basics of how to set up a Facebook business page in place, is now time to think about ways to optimize your page to maximize Facebook marketing goal. And you are going to see more of this in our next of our post please always stay connected.