Digital marketing is the use of the internet, mobile devices, social media, search engines and other mediums in reaching out to customers so as to enlighten them about your products and services. Marketing experts thinks digital marketing is an entirely new endeavor that requires a new method of reaching out to customers. It is also a new way of understanding how customers act compared to traditional marketing.
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If you know about digital marketing, it is nothing new. Digital marketing was created as soon as electronic devices were created. Many people think that digital marketing is all about social media and content marketing. While all these types of digital markets exist, they are not all encompassing. Digital marketing can take place online and offline.
We will also be discussing about offline marketing at the final stage of this article, so you are advised to pay clear attention to get the correct information. The majority of the time that we will be spending together on this article will consist of online marketing tactics. You will need both forms of digital marketing for an effective strategy. If you are still wondering the purpose of digital marketing, keep on reading to get more info.
Why Digital Marketing Matters
Did you know that the amount of time that we spend staying connected to our electronic devices is increasing every day? The fact is that Americans spend up to 13 hours each day when using electronic devices. Have you forgotten that there is only 24 hours in a day?
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We are so close to spending every hours that is supposed to be spent on walking every day on our electronic devices and another thing is that digital marketing is becoming more important and impactful these days. Without the help of digital marketing, reaching people will be very difficult. As a result of this, your business will not flourish. Do not give up now. I want you to consider the following types of digital marketing and also decide on the one that will work better for your company, industry and your audience.
Types of Digital Marketing
We are here! I will be showing you first the 9 types of digital marketing. Types of online digital marketing are:
- Search Engine Optimization (SEO)
Search Engine Marketing and Pay-Per-Click Advertising
- Social Media Marketing
- Content Marketing
- Affiliate Marketing
- Influencer Marketing
- Email Marketing
- Viral Marketing
- Mobile Phone Advertising
Offline Digital Marketing
You are supposed to know that your digital marketing strategy is not complete with only online digital marketing. Other types of offline marketing should be implemented for you to reach your goals. We also have the enhanced offline marketing. The enhanced offline marketing is offline marketing that also uses electronic devices to boost user experience. A good example of this is using electronic tablets in restaurants and bars. Customers can used these electronic tablets in ordering for whatever they want.
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Digital Marketing Agencies
A digital marketing agency is can referred to as resource that produces a wide variety of marketing services under one place that any business does not have in-house expertise in. on the next paragraph of this article, I will be giving the list of some digital marketing agencies.
List of Some Marketing Agencies
- MEDIA VISIBILITY
- IGNITE VISIBILITY
- BIG LEAP
- THRIVE INTERNET MARKETING AGENCY
- DISRUPTIVE ADVERTISING
- SEO BRAND
- DIRECT ONLINE MARKETING
- TILT METRICS
- TITAN GROWTH
- MEDIAFORCE DIGITAL MARKETING AGENCY
- LOCAL SEO SEARCH
- PERFECT SEARCH MEDIA
In the world today we have more than 100 digital marketing agencies but, those above are the few marketing agencies that I have for you on this article.